Boost Your Reach on platforms like Facebook, Instagram, and Google using Ads that click to WhatsApp.
Click-to-WhatsApp ads (CTWAs) are digital ads that run on platforms like Facebook, Instagram, and Google. It's a key feature of WhatsApp Business API, and allows the customer to directly initiate a WhatsApp communication with a business by tapping the ‘Send Message’ WhatsApp button on the ad. Such ads are often shown on channels like Instagram, Facebook, or Google. It consists of a ‘Click to Chat’ button that opens a chat window on WhatsApp when clicked.
No more hustle with losing interested leads due to lengthy sign-up forms. With WapiZapi, convert single clicks into a WhatsApp communication, allowing you to qualify leads naturally via the chat.
Use WhatsApp’s 72-hour no-cost messaging window to connect customers without extra ad spend when they’re most interested.
Follow these simple steps to setup and run CTWA ads.
Set up your account using the WhatsApp Business app or WhatsApp Business API to get started.
Create an eye-catching ad with a clear “Send Message” CTA on platforms like Facebook or Instagram.
Define and reach your ideal audience using smart targeting tools to maximize engagement.
The CTA instantly opens WhatsApp, connecting users with your business for real-time conversations.
See how WhatsApp Business Platform helps businesses boost marketing, streamline sales, and improve customer support.
Reach customers instantly with high-engagement broadcasts and personalized offers.
Convert chats into sales with automated workflows, lead management, and fast follow-ups.
Provide fast, reliable customer support with instant replies and automated ticket management.